Narrative Based Music Videos

Narrative based music videos are videos which have a storyline, and they often follow that same storyline throughout the whole video. In music videos that are narrative based, the footage will tend to tell the story that matches the lyrics, but occasionally they don’t. The videos include actors that will help tell the story to the audience, and mise en scene to match the genre of the music video also plays a vital role. Sometimes, directors use footage of the artist singing the lyrics, in order to create a connection between the artist and the audience. In narrative based videos, the footage may relate to the lyrics in some way, however sometimes they it may not. In my opinion, narrative based music videos are a good way conveying the message within lyrics, and is a good way of telling the artist's story. Generally, producers who create music videos which are narrative based feature the artist singing the lyrics. This ensures that the video promotes the artist as well as telling the story. Good examples of narrative based music videos are Aha’s “Take me on”, Bon Jovi’s “Always” and Katy Perry’s “Last Friday Night”